The Project
Idgy Dean is a yogi punk one-woman band rock n' roll shaman. Our collaborations provide unparalleled artistic fulfillment as we work side by side on music video productions and branded content.
+ About Idgy Dean
“A self-described feminist loop artist, mystic and yogini, Idgy Dean infuses her one-woman psychedelic rock with a calming Zen presence that belies the emotional intensity of her DIY beats. Although she released her debut LP Ominous Harminus in 2015, the Brooklynite otherwise known as Lindsay Sanwald has been making music since she was a teenager, inspired to play drums, guitar and bass and write her own songs by the dual presence of Kate Bush and Nine Inch Nails. If those influences sound divergent at first glance, think again – Dean’s music combines a visceral mysticism with a performative grandeur that reflects the dark and the life-giving in equal measure, doling out tribal drum beats and clangorous guitar lines underneath airy vocals during her live shows, which are symphonies of emotion wrought from loop pedals. A magnetic performer, Dean’s ethereal experimental pop has naturally found its way into theater, when she was responsible for the live score of The ETLE Universe, a “queer feminist cyborg time-travel epic thing.” -Red Bull Music Academy
OBJECTIVE
Sam stumbled upon Idgy Dean (aka Lindsay Sanwald) at The Graveyard Smash, an unofficial Bushwick loft party during CMJ 2011 and concurring with Occupy Wall Street. By the end of the set, they were both rendered into headbanging whirling dervishes.
How could we translate this electric audio energy into digital visual goodness?
PUTTING THE PUZZLE TOGETHER
Lindsay and Sam met for tea, realized their birthday is a day apart and that they both enjoy a nice traipse through the cemetery. A few more bar stool and bicycle adventures led to an assembly of costume designers, food stylists, hair and makeup artists, Buddhists, and badasses for the initial music video production of Onion’s Milk.
The onions were too tasty. So, the creative conclave continues to cook something up every year with productions in the wilds of New York State – from Freeport to the House of Yes and from the Hudson Highlands to the rainbow intersection at The Lot Radio. Sometimes with a budget, but more often without, the collaboration relies on passion, resourcefulness and the sort of creativity that flows best when you’re having fun.
FINISHED PRODUCT
32 Teaser
Idgy Dean concerts are interactive multimedia spectacles featuring dancer, harpists, tintype photogrpaphers, burlesque performers, VJ’s and face-painters. At the start of the 3rd Act, her dancers head out into the crowd and distribute hundreds of 3D glasses to watch the Idgy anaglyphs in the 3D music video to the song 32.
Remember This
Old school Hip-Hop, with a witchy twist! Idgy Dean joins forces Darryl “DMC” McDaniels—the legendary Hip-Hop icon, Rock and Roll hall-of-famer, and co-founder of the multi-platinum pioneering group, Run-DMC. Worlds collide with this dynamic duo’s new music and mission.
Jazinka
Paying homage to the schizophrenia of a bygone suburban era, Bon Jane (aka Rachel Brennecke) co-direct this whimsical diddy, in which multiple personalities emerge and Idgy has to escape out the window!
ADOBE | WHY I CREATE
Episode 1
It may be too cold to go out in the Brooklyn Winter, but it doesn’t stop the creators from doing what they do best. Idgy Dean (aka Lindsay Sanwald) describes her creative process and how she utilizes the Adobe Creative Cloud to compose and collaborate with a creative technologists and experimental dancers.
ADOBE | WHY I CREATE
Episode 4
The culmination of the Adobe “Why I Create” series, Idgy Dean joins Creative Technologist, Enki Andrews, and dancers of the AO Movement Collective for an impriovised, multimedia jam session at the old Factory Studios, now Gum Studios.
Onion's Milk
Onion castles sculpted by food stylist, Barrett Washburne, adorn the table at an Edwardian dinner party where the ladies look like men and Idgy Dean, reminiscent of Ophelia & Eve bites into a fruit of knowledge with a heart full of onion’s milk.
Idgy Dean Does Breakneck Ridge
The 3D anaglyphs from 32 are all repurposed from this stereoscopic 360 VR experiment shot atop Breakneck Ridge along the Hudson River.
Ominous Harminus
Get washed away by this concert documentation in MTK.
TRIVIA
In 2019, Idgy Dean enrolled at the Harvard Divinity School.
CLIENT FEEDBACK
I have had the great pleasure and privilege of working together with Sam Baumel on various creative projects over the last seven years of my musical and performative career. Sam is a wildly imaginative producer and a creative powerhouse. He is an indispensable partner on my team, with big vision, positive problem-solving thinking, valuable assets and equipment, professional know-how, and a tireless work ethic.
Lindsay Sanwald | IDGY DEAN | One-Woman Psych Rock Band. Producer. Performer.