Political Advertisement

Rise Up

OBJECTIVE

Holly Lynch, a Democrat and New Yorker running in the 10th district of New York asked us to find a way to distinguish her from the growing primary field.

PUTTING THE PUZZLE TOGETHER

Shot over two days, we handled everything from script writing to location scouting, casting and crewing up. Our team also sourced archival news footage, directed a voiceover recording session and saw the project through to completion in post-production.

FINAL PRODUCT

People vote with their hearts, not their heads. We found a story from Holly’s past that we could bring it to life with a novel style and an appeal to voters’ emotions.